Nora Sheils

Co-Founder, Rock Paper Coin

With over 20 years running award-winning planning firm, Bridal Bliss, founder Nora Sheils possesses an intimate grasp on the ins and outs of the wedding industry. In her time working with countless couples and leading a team of 30+ women, she recognized a need for a more effective, streamlined approach to the often-daunting contract and invoice process. Thus, in 2018, Rock Paper Coin was born in partnership with her sister-in-law, Elizabeth, and the two have been committed to bringing together event professionals and couples ever since.

Nora’s industry experience has led her to become a thought leader in the way of project management, operational efficiency, business expansion, and team dynamics. Her expertise extends to event professionals who discover increased productivity through Rock Paper Coin, as well as those who hear her speak onstage. As a well-known and sought-after speaker on national stages including Wedding MBA, Catersource, and NACE Experience, Nora is always prepared to share her favorite strategies for simplifying, refining, and refreshing business workflows. She also speaks to performing digital audits and implementing virtual solutions, especially as the industry prepares for the growth of Generation Z in the market.

Her knowledge has earned her a spot in top industry podcasts, including Planner in Training and She Creates Business, and her contributions have been featured in BRIDES, WeddingWire, Catersource, Special Events, and WeddingIQ. In addition to recognition by Portland Business Journal in its 40 Under 40 series, she also earned a spot in The BizBash 500 for 2021.

In her spare time, Nora can be found spending quality time with her family, often over a long family-style spread of food and a glass of great sparkling wine. She also appreciates the chance to explore the vibrant culture and food scene of the Pacific Northwest, particularly in her beloved hometown of Portland.