Kelly Fontenelle

Ms. Kelly Fontenelle, is the Chief Executive Officer of the St. Kitts Tourism Authority. A Native of St. Lucia, Fontenelle served as Director of Marketing for the Saint Lucia Tourism Authority, USA. In this role, she developed targeted initiatives that significantly contributed to the positive growth of Saint Lucia's tourism industry. She also played a fundamental role in developing the Saint Lucia Expert (SLEx) loyalty program, resulting in vast growth for brand agents in less than five years. Through SLEx, Fontenelle focused on promoting the island as an idyllic destination for romantic getaways, including honeymoons and weddings, by providing travel agents with insights and tools to market Saint Lucia's romantic offerings, such as luxury resorts, picturesque landscapes, and intimate experiences tailored for couples. She developed the Romance Specialist Program and was instrumental in the creation of the diaspora program, further strengthening the destination’s dominance. Fontenelle-Clarke is also the founder of Travel Advisors Selling the Caribbean, renowned as the foremost Caribbean travel advisory company, and has pioneered online support tools for travel advisors. She also spearheaded real-time travel update services, notably during COVID-19 and weather-related events.